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Attract your ideal investors

Investors don’t want to be pitched at. They want to be engaged, inspired and excited to back you. I can help you secure the offer you want.

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How do you get investors to reach for their wallets?

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I’m not saying your pitch is bad. I’m saying it probably focuses too much on you, and not enough on the outcomes for your potential investors.

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As a founder or CEO looking for backing, you need to focus less on the technical details of your product and more on investor value.

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You also need to make sure the story you tell is a global one, so as not to limit your potential audience – especially if you’re looking for growth investment.

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Stop pitching. Start engaging.

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  • Select your ideal investors, instead of “spraying and praying”.

  • Define a value proposition that speaks to them, and only them.

  • Internationalize your appeal from the start, not “someday”.

  • Create an emotionally compelling story, not just a business case.

  • Deliver your message to drive action, not apathy.

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We can work together in 4 ways

Lunch & Learn

A fun and interactive hour on the common investment-seeking mistakes you need to avoid, and what to do instead.

1-day Workshop

Together, we’ll define your ideal investors, craft an irresistible value proposition, and structure a compelling story for your next investor meeting.

Consulting Engagement

I’ll help you make your investor presentations innovative, compelling and successful through presentation content and delivery sparring.

Advisory Retainer

You can reach out to me to discuss any aspect of your investor value proposition, prepare for your next meeting, or debrief a previous one.

NOTE: I can work with you at your offices, online or at the Drivers & Business Club, Munich (https://www.driversclub.biz)

Anchor 1

Lunch & Learn

45-60 minutes, low fixed fee, unlimited attendance

A short, fun and interactive session on the most common mistakes founders and boards make when looking for new investments, and how to avoid them.

Anchor 2

1-day Workshop

One day or two half-days, fixed fee, max. 8 attendees

In just a few hours, I’ll guide you through a proven process for identifying your ideal investors, crafting an irresistible value proposition, and structuring a compelling story for your next investor meeting.

This workshop is for you if you:

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  • You’re not winning when pitching against other ideas

  • You’re finding it difficult to find new investment

  • You have been told your pitch needs work

  • You know pitching is not your strength

  • You need to align internally on value

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Consulting

Customized scope, duration and investment, for founders and boards

Together, we’ll find ways to make your investor offer more innovative, compelling and successful, from content to presentation.

This engagement is for you if you need help to:

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  • Create your investor value proposition and messaging.

  • Improve the quality of all your investor-centric content.

  • Enhance your presentation delivery, especially online.

  • Strengthen your ability to negotiate with potential investors.

  • Roleplay specific scenarios ahead of important meetings.

Anchor 4

Advisory

Fixed monthly retainer, 3-month minimum, founders and up to 2 other executives

As a founder, sometimes you just need a neutral person to act as a sounding board or source of insight about a specific challenge you’re facing. As your executive advisor, I will be an on-call voice of reason no matter what the situation. I will also help you sharpen up for your upcoming presentations, or help you dissect what might have gone wrong last time.

Contact

Let‘s discuss how I can help you:

Thanks! I'll get back to you within 24 hours.

Call or email me directly:

Phone: +49 (0)151 226 38696

Snail mail can be sent to:

 

Richard-Wagner-Strasse 26B,

85540 Haar, Germany

+49 (0)89 4613 8171

Munich, New York

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© Hamish Mackenzie, 2021. All rights reserved. 

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